What is it like to develop a project that you acquired?
It's an exciting challenge! The city and its residents have high expectations. I'm very familiar with the project as a result of its acquisition, and I'm heavily involved in the project. There is no loss of knowledge – everything that I've learned so far is being brought into play.

What excites you about your work at ehret+klein?
The interdisciplinary collaboration here is incredibly valuable. The exchange of ideas and information within the team makes it easier to discuss ever-changing issues and quickly find solutions. I learn something new every day and, for me, the best thing of all is seeing how the plans that we have been developing over the years are being realized.

What challenges are you currently facing?
I deal with projects that have a special twist. Urban repair is closely related to the market situation, financing and marketing – this requires creative approaches.

What do you enjoy most about your work?
Collaborating as a team. The synergies that I can use for my own project are great. It's a pleasure to work with different people – from politicians to architects and planners. This end-to-end approach to projects is really rewarding.

Our society is undergoing a multidimensional transformation that is resulting in massive changes to our socio-economic structures. This situation calls for new approaches and solutions, especially in the real estate industry. How can we improve our developed and undeveloped environment in an ecological and social context? The necessary trend reversal can only be achieved through cross-industry collaboration, a creative pioneering spirit and clever value creation strategies. At Ehret+Klein, these attributes are reflected both in our projects and in our personnel development policy. Anyone can contribute to human-centered urban development – not merely as an employee but as a co-creator. It is precisely this opportunity for entrepreneurial initiative and openness to new, innovative ideas that make the work environment here particularly attractive for me.

When and why did you decide to join ehret+klein?
Here at ehret+klein, I find it easy to stand behind the projects and position them initially as products on the market. The next step, however, involves much more, namely emotions. I want future tenants and buyers to understand the story behind the properties.
 

What is your intrinsic motivation for marketing projects?
For me, it's a combination of a number of different aspects that motivates me in the long term. On the one hand, I have the feeling that I'm not selling merely a space but the most important asset that many people will ever acquire. It's something useful and valuable that I can offer them. On the other hand, it's important to me that I understand the needs of the customer and take these into account when marketing the project. Once the buyers or tenants have moved in, I walk through the properties again. It makes me happy to see that we have created spaces in which people live.
 

As a project manager, my aim is to implement projects efficiently and successfully. What motivates me is the challenge of developing complex projects –  for which ehret+klein is known – and seeing an end result that meets the high expectations. Collaboration with different specialist departments inside and outside the company opens up new horizons and creates moments of collective success. It makes me proud to contribute to the creation of actual spaces in which to live and work that will last for a long time and which offer added value for society as a whole.

Why did you choose a medium-sized company?
Short communication paths, quick decision-making, and a positive team spirit were the key factors that convinced me.

What has been your biggest success in a project so far?
The completion and handover of the apartments in the quarter "Am Papierbach" in Landsberg am Lech, along with the happy faces of the new owners and residents. It gives me the sense of creating lasting value.
 

What challenges still lie ahead?
Implementing the overall development of the urban quarter in the current market environment and realizing the vision for the district with all stakeholders.
 

Can you imagine living there yourself?
Absolutely, if the architectural quality and vision align. What matters to me is a family-friendly environment, sustainable buildings, cultural and social diversity, and a high standard of architectural design. In my opinion, the district in Landsberg offers exactly that.
 

What I truly appreciate at ehret+klein is the high level of personal responsibility that comes with the tasks. It has allowed me to grow from a dual student to a marketing manager. Curiosity, ambition, and a hands-on mentality are, in my opinion, the key for anyone who wants to take control of their career development . You can define the role you play yourself. I now supervise a large number of projects for which I not only develop marketing concepts, but also implement them independently.